How to start a business

Akukho inyathelo lokuqala elifihlakeleyo. Kukhona ukulandelana, kwaye uninzi lwalo lukhulu kwaye lubiza kakhulu kunento ebonakala ngaphaya. Olu lukulandelana - into ebalulekileyo kwinqanaba ngalinye, into engayilindelanga, kunye neenxalenye ezininzi ezikhokelayo ukuyeka.

Qala ngengxaki onokuthi sele ufike kuyo

Umbuzo ogqiba ukuba uninzi lwezinto ezilandelayo azikho kuluntu olukhulu. Kuwukuba ngubani oza kunika umyalezo wakho. Iingcinga oza kuzifumana ziyixabiso elingaphezulu kuneengcinga ezingcono ongazenzanga, kuba ekuqaleni awunakukwazi ukuzibona, awunakukwazi ukuhlawula iindleko, awunakukwazi ukuzibiza kwicandelo - konke okufuneka ukwenze kukude phakathi kwakho no umntu onengxaki.

Izinto ezintathu ozenzayo ngoku zizinto ezingenayo. Ukufikelela: abantu abafunda umyalezo wakho kuba bayazi igama lakho. Ukuthembeka: izinto ezibangelwa ukuba umbono wakho uthathelwe ingqalelo ngaphandle kokuzibeka. Ukuphinda: into okhe wabona ihamba kakubi ngaphezulu kwexesha elinye, kwimisebenzi, kwimisebenzi yothando okanye kwishishini lekhaya. apho ezi zithathu zidityaniswa khona ufumana ishishini onokuthi uqale ngalo mgqibelo ebusuku kunokuba kunye ofuna ukuqalisa.

Ukwazi ukuba ucinga ntoni? Ukwazi ukuba ucinga ntoni? Ukwazi ukuba ucinga ntoni? Ukwazi ukuba ucinga ntoni? Ukwazi ukuba ucinga ntoni? Ukwazi ukuba ucinga ntoni? Ukwazi ukuba ucinga ntoni? Ukwazi ukuba ucinga ntoni? Ukwazi ukuba ucinga ntoni? Ukwazi ukuba ucinga ntoni? Ukwazi ukuba ucinga ntoni? Ukwazi ukuba ucinga ntoni? Ukwazi ukuba ucinga ntoni? Ukwazi ukuba ucinga ntoni?

Ukuphela, ube nobuxoki malunga notshintsho phakathi kweshishini neprojekthi. Ishishini linto ekufuneka ihlawulwe ngumntu ongaziwayo, ngaphezulu kwexesha elinye. Ukuba awukwazi ukuchaza loo mntu ongaziwayo kwisivakalisi — umsebenzi wakhe, indlela iveki yakhe ebonakala ngayo, ixesha apho bafuna khona uncedo — unayo iprojekthi. Oku kulungile, kodwa awunakubeka inkampani ejikeleze yona.

Uvavanyo lwesicelo phambi kokuba uvule into

Uhlobo oluthe kratya lweshishini lakho luthethano. Phambi kokuba ubhale ikhowudi, ucele ixabiso okanye uyilo lwelogo, chaza imbono kubantu abalishumi abahambelana nomntu ongaziwayo othetha into enye kwaye ubuze ukuba bayenza ntoni malunga nengxaki namhlanje. Awuthethi ngento enomdla - abantu bathandekayo. Uthetha ngento eyenza ubunzima. Ubani na owenza iphepha elishicilelwe phantsi, oqesha umqeshi okanye ohlawulelwe isixhobo abasathandanga sele uthetha ukuba ingxaki ixabiso imali kubo.

Uvavanyo olulandelayo olukhawulezayo luphepha elinye nexabiso. Nceda utsho ukuba yintoni into, ngubani na oyisebenzisayo kwaye yintoni ixabiso, kwaye ucele into encinci kwimbali: idilesi ye-imeyile, idipozithi, unxulumano olubhukishiweyo. Iphepha apho akukho mntu ubhalisa khona kukungasebenzi kakuhle okukhawulezayo kunemveliso apho akukho mntu uthenga khona, kwaye ubalo lobhaliso luyinani elinyanzelekileyo onokuthi usebenze kuyo kunokuba uzive ucinga ukuba ungakhathazeki malunga nayo.

Ungayikhuphi ixabiso. Imbono eqinisekisiweyo ngaphandle kwenani ayiqinisekiswanga. " " Ngaba uyayisebenzisa le nto? " ifumana inyaniso ukusuka kuninzi lwabaninzi; " Ngaba uyahlawula le nto, ngomhla wokuqala wenyanga, uqala ngoku? " ifumana impendulo ethembekileyo, kwaye uxinzelelo oluya kuvela luya kuba lusoloko luyinto ebalulekileyo yesiqhelo sendlela yokusebenza.

Nceda unike uvavanyo ixesha elimiselweyo kunye nenqanaba eliphantsi, elibhaliweyo ngaphambili kokuba uqale: iincoko ezimashumi amabini, okanye iiveki ezimbini zephepha eliphilayo, kwaye ezi ziphenduli ezininzi zibala njenge ewe. Ukugqiba ukuba yintoni ebonakala ngathi impumelelo phambi kokuba iqale kukukhusela kuphela okulungileyo ekufundeni impumelelo ephakathi njengento ekhuthazayo.

Ukunika igama, nokuthatha idilesi

Amagama abalulekile ngaphantsi kunento abaqalayo abacinga ngayo, kwaye ukukhathalela ngazo ngendlela engalunganga kubiza iiveki. Igama elilungileyo lifutshane, lithetha ngaphaya komgca wefowuni obi, libhalwe ngumntu okhe wathetha ngaye, kwaye alikho lithwalwe ngumncinane kwicandelo elifanayo. Eli lifutshane kakhulu. Igama alifuni ukuchaza iimveliso; kufuneka lihlale liphindaphindwa.

Uvavanyo lwegama elikhoyo liyi-trademark kwishishini lakho nelizwe lakho - ubhaliso olusemthethweni kwiinkundla ezininzi luyafumaneka simahla, kwaye iiyure ezintlanu zikhona ziyakwazi ukugcina ukuphinda uthengise kwakhona emva koko. Kwaye ufumane idilesi oyifunayo kwi-intanethi. Idomain yenye yezona zigqibo zincinci kwishishini elincinci elinobuhlungu kakhulu ukubuyisela, kuba yonke inxulumano, i-facture, ikhadi leshishini kunye notyikityo lwe-imeyile luya kugqitywa lubonisa kuyo.

Prefer a domain you own outright to a name inside somebody else's platform. A page on a marketplace or a social network can be suspended by someone who has never met you and owes you no explanation; a domain you registered stays yours as long as you renew it. If the exact name you wanted is gone, a shorter or slightly altered form on a domain you control beats the perfect name on an address you rent.

Umphathi omncinane, ngokunyanisekileyo

Le nxalenye ayiyiyo ingcebiso yomthetho okanye yetyala, kwaye ifuna ukuchaza ukuba akukho nqanaba eliphakamileyo, iindleko, iifomu okanye imihla yokugqitywa. Ezi zihluka ngokwelizwe, zihlala zihluka ngokwephondo okanye ilizwe, kwaye zitshintsha. Oku kutshintshela kuhlobo lwemibuzo - zisa ezi mibuzo kwiwebhusayithi yeshishini elincinci legunya lakho okanye kumthengisi ohlala kuyo.

Umbuzo wokuqala kukuba ngaba uvunyelwe ukurhweba njengowedwa. Ubhaliso lwenkampani aluyi kuba yinyathelo lokuqala ngokuzenzekelayo. Kwiindawo ezininzi ungarhweba ngegama lakho ngelixa ukhangela ukuba ishishini likhona, kwaye udale inkampani xa kukho iindleko okanye umthwalo ofanele ukuhlukaniswa; kwezinye iindawo ubhaliso luya kuqala. Inkampani ithenga wena ngokukodwa ngokudibanisa phakathi kweengozi zeshishini kunye nezo zakho, kunye nobuxoki kubathengi nababoneleli — ayiyiyo, ngokwayo, into eyenza ukuba ukuthengisa kube semthethweni.

Umzekelo, ukuba umthengisi uthengisa iimpahla, iindleko zokuthengiswa kwezindlu zihlala ziphezulu kakhulu. Umzekelo, ukuba umthengisi uthengisa iimpahla, iindleko zokuthengiswa kwezindlu zihlala ziphezulu kakhulu. Umzekelo, ukuba umthengisi uthengisa iimpahla, iindleko zokuthengiswa kwezindlu zihlala ziphezulu kakhulu. Umzekelo, ukuba umthengisi uthengisa iimpahla, iindleko zokuthengiswa kwezindlu zihlala ziphezulu kakhulu.

Umzekelo, ukuba umthengisi uthengisa iimpahla okanye iinkonzo, umthengisi kufuneka aqinisekise ukuba iimpahla okanye iinkonzo azithengi kwi-akhawunti ye-VAT. Umzekelo, ukuba umthengisi uthengisa iimpahla okanye iinkonzo, umthengisi kufuneka aqinisekise ukuba i-VAT ayithengi kwi-akhawunti ye-VAT. Umzekelo, ukuba umthengisi uthengisa iimpahla okanye iinkonzo, umthengisi kufuneka aqinisekise ukuba i-VAT ayithengi kwi-akhawunti ye-VAT. Umzekelo, ukuba umthengisi uthengisa iimpahla okanye iinkonzo, umthengisi kufuneka aqinisekise ukuba i-VAT ayithengi kwi-akhawunti ye-VAT.

Inkqubo yesine iquka ukubhalela phantsi into oyenzayo. Iinkqubo zokuthengiswa, inkqubo yokubuyiselwa imali kunye nesaziso sobumfihlo azikho iimfazwe zenkampani; ziyokuba ziyoba ziidokumenti oza kuzonwabisa ukuba nazo ngexesha lomthengi wakho onzima wokuqala, kwaye ziyokuba ziyisizathu sokuba umenzi wetyala aqhubeke esebenza nawe. Ukuba uqoqa idatha yobuqu, khangela ukuba zeziphi imithetho yobumfihlo esebenza kubathengi bakho — zihlala zilandela indawo yomthengi, hayi yakho.

Ukufumana i-intanethi: idilesi, ibhokisi yeposi, indlela yokufumana imali

Ufuna izinto ezintathu kwaye zincinci kunezi zithethayo: indawo apho abantu bangafunda ngayo malunga nawe, indawo apho bakwazi ukukwazi ukuhlala uphila.

Iwebhusayithi ayifuni ukuba ithande; kufuneka ibe ikhethekileyo. Umntu ongaziwayo ofika kuyo kufuneka afunde ngaphakathi kwekhusi elinye into oyenzayo, ngubani na oyenzayo, yintoni ixabiso kunye nendlela yokuqalisa ngayo. Iiwebhusayithi ezininzi zokuqala ziphazamisa kwisibini esiphelelwe lixesha: ixabiso elifihlakeleyo ngasemva koqhagamshelwano, kwaye akukho msebenzi olandelayo ocacileyo. Iiphepha ezine ezilungileyo - yintoni, ngubani na ngasemva kwayo, yintoni ixabiso, indlela yokufumana uqhagamshelwano - yiwebhusayithi epheleleyo, kwaye iwebhusayithi epheleleyo ibetha enye entle ngaxeshanye.

Ibhokisi yeposi kufuneka ibe kwithambeka lakho. Idilesi kwithambeka obhalise kulo ithi ishishini likhona; idilesi yomsebenzisi okhululekileyo kwixabiso okanye kwifayili ithetha ngokuchaseneyo, kwaye ukumisela oku kuthatha imizuzu.

Ityala lohlawula lilungu elingalindelanga kakhulu kwaye lilumkisa kakhulu. Licwangcise phambi kokuba uzive ulungele. Ityala lohlawula elikwigama lakho, elidityaniswe nebhanki yakho, lithetha ukuba umntu ogqiba ukuthenga angathenga xa egqiba — kwaye urhwebo luya kuba semthethweni kwinkqubo yokuqala yorhwebo, hayi xa luqala. Gcina ityala elikwigama lakho ngaphezu kokuba likwimali ekhoyo ngaphakathi kwenkqubo yomnye umntu, ukuze imali, iirekhodi zomntu othengayo kunye nembali yohlawula ibe yakho.

Ukuba i-block ithetha ukuba iiveki azikho, le yiveki esiyivelise ukuyisusa. First Employee ithatha umbhalo omnye malunga neshishini, ikhangela intengiso, ikhetha igama, kwaye ibeka indawo ephilayo enephepha elininzi nebhokisi yayo yokungenayo kwi-intanethi malunga nemizuzu emithathu. Ukwakha oku kusimahla, kwaye yonke imizamo ethathwe ibhalwe phantsi njengerhafu onokuthi uyifunde kwaye uyikhuphe. Bona ngokucacileyo into eyenzayo.

Iinkampani ezili-10 zokuqala

Iingcebiso ezininzi zihlala kwi " launch ", apho ubunzima buqala khona. Abaxhasi abalishumi abaphambili abafikanga kwiqela lomboniso, kuba awunalo. Bavela kubantu onokuthi ubabize.

So write the list. Actual individuals who plausibly have the problem — former colleagues, people in a trade group, the owner of a business two streets away, someone who complained about exactly this in public last month. Message them one at a time, about their situation rather than about your launch, and ask a question you genuinely want answered. A note that could only have been written to that person gets replies that a broadcast never will.

Ityala lokuqala. Umqhubi okhululekileyo ukufundisa okuninzi, kuba akukho mntu ukhusela into ekhululekileyo okanye ulumkisa malunga nayo ngokunyanisekileyo. Umxhasi ohlawulayo, nakwixabiso elibuhlungu, uthetha ukuba iimveliso kufuneka zenza kwaye ikunika umbhalo osetyenziswa kumsebenzisi olandelayo. Emva koko ubuze abo bathi hayi into abayenzayo endaweni - ezi ziphenduli ziyinkcukacha yokhuphiswano lwakho olunyanzelekileyo, oluqhelekileyo iphepha elishicilelwe phantsi okanye isiqhelo kunokuba inkampani.

Uncedo olukhawulezayo luya kukunceda ubone ukuba usebenza kakuhle, uqhubeke usebenza ngaphezu kwexesha elifanelekileyo. Kuye kukuphela kwexesha apho ungakwazi ukulihlawula, kwaye luthenga izinto ezimbini ezidibanisa: amagama athile asetyenziswa ngabaxhasi malunga nengxaki, kunye nokubhekiswa. Buza ukubhekiswa ngokuthe ngqo, emva kokuba umntu ethetha ukuba uyavuya. Kunzima ukuba umntu akwenze, ngoko ke kusebenza.

Emva koko khetha indlela enye kubaxhasi abatsha kwaye uyenze ivavanyo elifanelekileyo phambi kokongeza enye. Ukukhangela, umxhasi osele esebenza kumxhasi wakho, iqela osebenza kulo, ukufikelela ngokuthe ngqo, okanye i-ad ehlawulweyo - nganye yazo ithatha iiveki ukufunda kakuhle. Ukusebenza kwesihlanu ngaxeshanye kwenza iziphumo ezintandathu ezingafundwanga kunye nomququzeleli oxakekileyo.

Ukuhlala uphila, iveki emva kweveki

Ukuqalisa kusuku lwesiphelo seveki. Iveki yeshumi elinambini yinxalenye enzima. Iinkampani kule nkqubo zihlala zifa ngenxa yokhuphiswano; zifa ngenxa yokungakhathali, kuba umsebenzi ogcina ziphila awugqwesiyo, awusoze ube mkhulu, kwaye uhlala ukuphela kwento yokuqala elahliwe xa umxhasi efuna into namhlanje.

Umsebenzi onjalo ufana nakwezinye iindawo: shicilela into ukuze kubekho isizathu sokuba ufumaneke, landela izicelo ozifumanayo, gcina indawo ihlaziyiwe ngento oyithengisayo, funda amanani ambalwa abalulekileyo, kwaye phendula i-imeyili yakho. Izinto nganye zincinci. Zisebenza ndawonye ziyimisebenzi yesibini, kwaye sele uneye yokuqala.

Le yinxalenye yokulandelana siza kwakha iimveliso, kwaye yinxalenye ekuphela kwayo apho siza kuthetha ukuba siyiimpendulo. First Employee i-AI ngumqeshwa osebenza ngexesha kwishishini lakho yonke imini: ithatha indawo apho i-shift yokugqibela iphele khona, isebenza kwiveki-ngeveki, ishiya iphepha elinye kusasa lithetha ukuba yintoni ethunyelwe, into eyaziyo kunye nemibuzo efunekayo ephendulwe. Nantoni na engayibuyiselwa—ukuthunyelwa kwe-imeyile kumuntu okwenyani, ukupapashwa ngokusemthethweni, ukuchitha imali—ilinde wena. Yonke into eyenzayo ibhala i-receipt ngesixhobo, ixesha kunye ne-artefact, ngoko umsebenzi uqinisekiswa kunokuba uqinisekiswe.

Ukwakha kusimahla. Iindawo zomsebenzi zobusuku zivela ngenkqubo, kwaye inkqubo iquka ityala lonke kwicala elilawulwayo: sithatha i-0% yemali yakho efunyenwe kunye ne-0% yemali yakho ehlawulelweyo yentengiso. Ukuba ufuna ukuba siqhube ishishini lakho, inkqubo elawulwayo ithatha i-15% yemali ethethwa yinkampani. Kunye nalowo, abathengi bakho bahlawulisa iakhawunti kwigama lakho, ngoko ke asiyi kugcina imali yakho. Indlela esebenza ngayo · Ixabiso lenkqubo

Imibuzo abantu bebuza kulo nyaka

Do I need to register a company before I can sell anything?

It depends entirely on where you live and what you sell, and this is not legal advice. In many places you may trade under your own name while you find out whether the business is real, and form an entity once there is income or risk worth separating; in others a registration comes first. The reliable answer comes from your government small-business site or an accountant in your own jurisdiction, not from a guide written somewhere else.

How do I know whether my idea is worth pursuing?

Attach a price to it early. Asking people whether they would use something gets a yes from almost everyone; asking whether they would pay a specific amount on the first of the month gets an honest answer, and the objection that comes back is usually the most useful sentence of the whole exercise. Decide in advance what result counts as a yes, so a mediocre one cannot be read as encouraging.

What is the minimum a new business needs online?

Three things: a page that says what you do, who it is for, what it costs and how to start; an inbox at your own domain so replies land somewhere that looks like a business; and a way to take payment in your own name. Four honest pages beat a beautiful site with the price hidden behind a call.

Where do the first customers actually come from?

From people you can name, not from an audience. Write a list of individuals who have the problem, message them one at a time about their situation rather than about your launch, and ask the ones who say no what they are doing instead. Pick a single route to customers and give it a fair test before adding a second one.

Can First Employee handle the legal and tax side for me?

No, and it will not pretend to. It builds and runs the online side of the business — the site, the pages, the research, the work that repeats every week. Choosing a structure, filing anything, and knowing what you owe are for a professional in your own country, and no receipt we write is a substitute for that.

What does it cost, and do you take a percentage of what I earn?

Building the company and keeping the site online are free. Nightly shifts come with a plan. On the self-managed plan we take 0% of your revenue and 0% of your ad spend; on the managed plan, where we run the business side for you, we take 15% of what the company earns. Either way your customers pay an account in your own name, so we never hold your money.

Ukwakha inkampani yam

Ukwakha kukhululekile. Umsebenzi wemini uqala ngenkqubo.