It builds your site
You leave one sentence. It comes back with a named company and a live site you can open on your phone.
- Roughly three to six minutes, start to live site
- Once, when you create the company
Ko te mea e mahi ana tōtou kaimahi i te āhua nei
Ko tētahi pātaka mō ia mahi, me te pūkete e tātuhi ana i te wā e mahi ana. Ko ngā mea katoa i whakarārangitia i konei he mea e mahi ana te kaimahi i tēnei rā — kāore he mea i tēnei pātaka he mahere.
Kāore he pātū i konei mō te whakawhānui mārō, te tānga pāpori, te whakapuaki rānei i ngā whakapuaki. Ka taea e ia te tātuhi, te pupuri rānei mō te tānga, engari kāore e mahia e ia anō, nā reira kāore e whiwhi i tētahi pātū e whakawātea ana i ētahi atu.
It names the company
Naming happens at creation, so you never watch a progress bar over a company called "New company".
- Seconds — it runs at creation, before the build starts
- Once per company, plus a rename whenever you want one
It researches your market
It searches, reads and writes up — and where the search results were thin, the write-up says so instead of inventing a source.
- A minute or two inside the build
- On the founding build, and any night you ask for it
It writes and publishes a page
A page you asked for, written, checked against twelve rules, and live at a URL you can open.
- A minute or two per page, with one rewrite allowed
- Any shift, as often as the night has room for
It checks the site before it ships
Twelve rules that block a publish rather than warn about it, then a check that the live URL really answers.
- Instant per page, then a few seconds per URL
- Every publish, every build, every night
It works a shift every night, around the clock
It reads where the company stands, decides what would move it furthest tonight, and finishes that one thing.
- One overnight block, up to twenty-four steps
- Nightly on a plan, at 2am in your own timezone
It writes you one page in the morning
What shipped, what it learned, and the single question whose answer changes what happens tonight.
- Written at the end of every shift
- One per shift — by email and on the web
It writes your founding documents
Three documents on the first night: mission, market research and roadmap, each grounded in what the searches returned.
- One pass near the end of the build
- On the founding build; rewritten whenever you ask
It drafts what needs your yes
Anything irreversible stops and waits. It costs nothing to ask, which is the whole argument for asking often.
- Instant — holding is free and never blocks the shift
- Whenever the night produces something irreversible
Ko nga ture i muri i a ia katoa
Ko ia pātaka e whakaputaina ana e te kaimahi e whakamātautia ana ki tētahi huinga tuhituhi o ngā ture hanganga i mua i te whakaaetanga ki te haere ora, ā, ko ia mahi e tuhi ana i tētahi rārangi ka taea e koe te whakaako me te whakanao.
Ko te mea e mōhiotia ana e tōna kaimahi i mua i te hangatanga →
He pēhea te mahi o te pūkete whiwhinga →
Kāore he umanga? He pēhea te tīmata i tētahi, i te hipanga →
He wātea te hanganga. Ka tīmata te mahi i te pō ki te mahere.