It builds your site
You leave one sentence. It comes back with a named company and a live site you can open on your phone.
- Roughly three to six minutes, start to live site
- Once, when you create the company
What your employee actually does
One page per job, with the log it prints while doing it. Everything listed here is something the employee does today — nothing on this page is a plan.
There is no page here for cold outreach, social posting or running ads. It can draft those and hold them for you to send, but it does not do them by itself, so they do not get a page pretending otherwise.
It names the company
Naming happens at creation, so you never watch a progress bar over a company called "New company".
- Seconds — it runs at creation, before the build starts
- Once per company, plus a rename whenever you want one
It researches your market
It searches, reads and writes up — and where the search results were thin, the write-up says so instead of inventing a source.
- A minute or two inside the build
- On the founding build, and any night you ask for it
It writes and publishes a page
A page you asked for, written, checked against twelve rules, and live at a URL you can open.
- A minute or two per page, with one rewrite allowed
- Any shift, as often as the night has room for
It checks the site before it ships
Twelve rules that block a publish rather than warn about it, then a check that the live URL really answers.
- Instant per page, then a few seconds per URL
- Every publish, every build, every night
It works a shift while you sleep
It reads where the company stands, decides what would move it furthest tonight, and finishes that one thing.
- One overnight block, up to twenty-four steps
- Nightly on a plan, at 2am in your own timezone
It writes you one page in the morning
What shipped, what it learned, and the single question whose answer changes what happens tonight.
- Written at the end of every shift
- One per shift — by email and on the web
It writes your founding documents
Three documents on the first night: mission, market research and roadmap, each grounded in what the searches returned.
- One pass near the end of the build
- On the founding build; rewritten whenever you ask
It drafts what needs your yes
Anything irreversible stops and waits. It costs nothing to ask, which is the whole argument for asking often.
- Instant — holding is free and never blocks the shift
- Whenever the night produces something irreversible
The rules behind all of it
Every page the employee publishes is checked against a written set of build rules before it is allowed to go live, and every action it takes writes a row you can read and export.
What your employee knows before it builds →
How the receipt ledger works →
The build is free. Nightly work starts with a plan.